Role: Head of Marketing & Sales
Job Description:
We are looking for a Head of Marketing & Sales who’ll lead all our company products marketing & sales activities.
Responsibilities:
Plan and execute a marketing strategy for the organization and for new and existing products or services
Oversee the implementation of the marketing strategy
Develop a brand strategy
Set and administer an annual marketing budget
Create and manage a calendar of events such as webinars, conferences and thought leadership contributions
Guide the day-to-day activities of the marketing team and marketing manager
Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
Provide tools and materials to enable the sales team to function effectively
Manage and refine the organization’s social media presence
Manage and measure marketing campaign costs
Report on the effectiveness of marketing campaigns using predetermined KPIs
Utilize data for marketing campaigns, interrogating the organization’s databases and external data
Identify new business opportunities
Conduct market research studies
Negotiate with media agencies and secure agreements on the production of promotional materials
Key Skills Required: IT Sales, B2B Sales, Inside Sales, Business Development, Negotiations, B2B Marketing
Work Exp: 5+ Years
Educational Institutes: MBA from Premium Institute like IIM, XLRI – Jamshedpur, TIS – Mumbai, FMS – Delhi, SP Jain – Mumbai, IITs, IIFT – Delhi, MDI – Gurgaon & equivalent colleges
Approximate CTC: As per Industry Standards
Number of Vacancies: 1
Location: Hyderabad
Functional Area: IT Sales, B2B Sales, B2B Marketing
Qualification: MBA + BTech (good to have)